Figma acquires Weavy and adds a 20 person team and a $4 million funded product to native AI creation in Figma

Figma is moving creation closer to where design teams already work. By acquiring Weavy, an AI powered image and video tool, Figma reduces context switching and concentrates usage inside its own canvas, an advantage when competing with Adobe and Canva for enterprise seats.

Figma said it acquired Weavy and that the product will live under a new brand called Figma Weave. The company did not disclose deal value. 20 Weavy employees will join Figma. Weavy was founded in 2024 in Tel Aviv and raised $4 million in a seed round in June 2025 led by Entrée Capital with participation from Designer Fund, Founder Collective, and Micha Kaufman. Figma said Weavy will continue to exist as a standalone product for now and will be integrated into the Figma Weave brand in the future.

Design platforms are racing to embed generative media directly in core workflows. Native creation tools can improve paid conversion and raise switching costs by keeping asset generation, editing, and collaboration in one place. Today’s announcement adds an in house AI media option to Figma at a time when rivals are also expanding their AI surfaces.

No price was disclosed, but the operational signal is clear. Figma is adding AI creation inside the product and absorbing a 20 person team with recent external funding of $4 million. Watch adoption of Figma Weave by large accounts and any movement in file types that include AI media as indicators that the strategy is translating into higher engagement and seat expansion.